Clients
consumer/category insights and strategic evolution
Mass Extinction and the Conservation of Life – Planetwork Foundation, Alliance for the Restoration of the Rio Grande   AltaVista  Clark Fork Coalition   DIAGEO   Green Giant   Levi Strauss   Old El Paso  Orange Savings Account   Sears  Smirnoff  Time Inc.    Unilever  Windham Hill    Chevron

brand, trademark and corporate identity audits
CNN   Dayton Hudson   GAP     Glad   GQ     J & B   Jimmy Dean   Lipton   Martha Stewart  mike’s hard lemonade  Minute Maid   Molson Breweries Odwalla    Orbit    Rio Grande River  Sears    Tanqueray    Washingtonpost.com   Wired    M&M’s

brand positioning and re-positioning
Coors Light   Crispix    Crystal Light   Domino’s   FORTUNE   Hellmann’s    Hidden Valley KC Masterpiece   Kenmore Liquid Plumer   Miller Genuine Draft    Miller Lite Molson Canadian  Ragu  Visa
     
new brand and new product development
Air Crisps   Book-Of-The-Month Club "One Spirit"   Dentyne   Food.com   Hidden Valley Lipton  Men’s Vogue  Rollerblade  Pepsi  Ragu  SEGA   SEGA Sports  Smirnoff Ice  Tanqueray  Trident  Wineshopper.com  Wishbone 

product proposition assessment and development
Fig Newton  Prego   Potterybarn.com   TIME Magazine  Time-Life Music  Time-Life Books  Time-Life Video Warner Music Group   Washington Post

communications/advertising equities assessment and development
Black Label   BMG    Crispix    FILA    KC Masterpiece    J&B     Lipton   Midas  Molson Ice MGD   Miller Lite  Molson Canadian  The Weather Channel   TIME Magazine   Tostito's  Sears   VISA